Checklists

The Ultimate Competitor Website Audit Checklist: A Detailed Step-by-Step Guide

December 2024
20 min

Your competitors' websites contain valuable insights about their strategies, priorities, and customer engagement approaches. This checklist helps you conduct thorough, systematic website audits.

Audit Components

  • Content strategy analysis
  • Product positioning review
  • Pricing strategy assessment
  • Customer journey mapping
  • Technical architecture review
  • SEO strategy analysis

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